Sports Business & Esports
Sports Business & Esports explores the commercial, investment, and industry aspects of sports development across Asia, including league expansion, sponsorship growth, and esports innovation.
Runners in Malaysia can now get the adidas Hyperboost Edge
The Hyperboost Edge is a new running shoe from adidas that is made for everyday runners who want comfort and performance in one...
MunirahMarch 18, 2026
ASICS Tennis Malaysia Launches SOLUTION SPEED FF 4 Shoe
Speed, agility, and precision are essential in modern tennis. For ASICS tennis Malaysia, these qualities took centre stage during the official launch of...
MunirahMarch 9, 2026
Business Trends in Asia: Vietnam’s Esports Revolution
The current business trends in Asia have already announced and declared Vietnam as one of the fastest-growing markets for electronic sports and digital...
PhuongMarch 9, 2026
Why Sports Events Are Driving Indonesia’s Sports Tourism Growth
Indonesia has always attracted travelers. Beaches, volcanoes, temples, and island culture bring millions of visitors every year. But another kind of traveler is...
DivaMarch 4, 2026
Thailand Climbs in Badminton World Rankings
People all across the world are paying attention to Thailand’s rise in the badminton world rankings. Thai badminton players are still rising in...
RisaMarch 3, 2026
Leapmotor Malaysia Backs Historic APP KL Open 2026
The APP Kuala Lumpur Open 2026 was a big success thanks in large part to Leapmotor Malaysia. This made Malaysia a bigger player...
MunirahMarch 3, 2026
Indonesia Esport Growth: Why Mobile Leads the Market
Indonesia esport is no longer a niche segment of the gaming world. It has become one of the strongest pillars of Southeast Asia’s...
DivaMarch 3, 2026
Gaming Content Creators Fuel the Philippines’ Growing Creator Economy
The growth of gaming content providers in the Philippines is changing the country’s digital entertainment scene. What started out as hobbyist livestreams and...
Kirsten CastroMarch 3, 2026
Thailand Esports Industry Sees Strong Growth
Thailand’s esports business is really taking off. There are more tournaments, better sponsorships, and more young people are becoming involved. Bangkok has held...
RisaMarch 3, 2026
Game On: Philippines E-Sports Rise as a Social Force
From a niche hobby, the Philippine e-sports scene has developed into a booming business that empowers young people, generates jobs, and gains international...
Kirsten CastroFebruary 27, 2026
