Shopee’s Raya promotion has been getting a lot of attention across Malaysia, with long lines forming at ZUS COFFEE outlets in different states. The Shopee Raya Kopi Percuma campaign gave away 60,000 cups of Buttercrème Latté, drawing strong interest during the festive season.
Launched together with ZUS COFFEE, the campaign invited users to join a simple game on the Shopee app for a chance to redeem a free drink.
Strong Response Across Malaysia
Many Malaysians turned up at outlets in states such as Melaka, Kedah, Kelantan, Terengganu, and Pahang. The crowd built up quickly, especially during busy hours, as people lined up to get their drinks.
With more than 860 ZUS COFFEE outlets involved, the campaign saw steady traffic throughout the Raya period, showing strong engagement nationwide.
A Refreshing Break During Raya Travel
The campaign happened at a time when many people were on the road for Hari Raya. For those on balik kampung trips, the free coffee offered a quick and welcome pause during long journeys.
By turning a quick mobile game into something tangible, Shopee created an experience that felt both simple and enjoyable.
Limited-Time Giveaway
The Shopee Raya Kopi Percuma campaign runs until 25 March. You can still try your luck on the Shopee app or scan QR codes shown during selected TV programmes.
Participants are also encouraged to share their moments online using #ShopeeRayaKopiPercuma, adding to the festive excitement.
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FAQs
1. What is the Shopee Raya Kopi Percuma campaign?
It is a Shopee promotion where users can win free Buttercrème Lattés from ZUS COFFEE through a game
2. How many free drinks were given away?
A total of 60,000 cups of coffee were offered during the campaign.
3. How can users join the campaign?
Users can join through the Shopee app or scan QR codes during selected TV broadcasts before 25 March.
